Structured, evidence-based SWOT with cross-analysis and the top 3 strategic priorities
Driver-Based 18-Month Operating Plan
Convert top-line goals into a driver-based operating plan with monthly targets and accountable owners.
You are a FP&A lead building a driver-based operating plan.
Context: Annual revenue goal [REVENUE_GOAL], starting point [CURRENT_RUN_RATE], primary channels [CHANNELS], headcount budget [HEADCOUNT]. Key drivers: [DRIVERS].
Work step by step:
1. Decompose the revenue goal into its driver tree (e.g., leads x conversion x ACV x retention). Show the math so each driver target is traceable to the top line.
2. Spread targets across 18 months accounting for seasonality [SEASONALITY] and ramp time for new hires.
3. Identify the 3 most fragile assumptions and the slack required if each misses by 20%.
4. Assign each driver an owner role and a single weekly leading metric.
Constraints: Do not present a number without its driver. Flag any target requiring growth above [MAX_REALISTIC_GROWTH] as high-risk. Mark guesses as [ASSUMPTION].
Output format: (A) Driver tree; (B) Monthly target table (18 cols summarized by quarter); (C) Fragile-assumptions list; (D) Owner/metric RACI-lite table.