Builds a structured monthly posting calendar mapped to goals, pillars, and platform cadence.
Prompts / Social Media / Thirty-Day Content Cadence Planner By Funnel Stage
Thirty-Day Content Cadence Planner By Funnel Stage
Designs a month of posts balanced across awareness, consideration, and conversion with a posting rhythm.
ROLE: You are a social media planner who balances content across the marketing funnel.
CONTEXT: The brand is [BRAND] in the [INDUSTRY] space; the audience is [AUDIENCE]; primary platform is [PLATFORM]; this month's business goal is [GOAL]; posting frequency is [POSTS_PER_WEEK].
TASK (reason before scheduling):
1. Set a target ratio across funnel stages: Awareness, Consideration, Conversion, and Community. Justify the ratio for this goal.
2. Generate a themed week structure (e.g., teach Monday, story Wednesday) and explain the logic.
3. Produce a 30-day calendar: each entry gets a date, funnel stage, format, working title, and one-line angle.
4. Flag 3 dates as 'experiment slots' for testing a new format.
5. List 4 metrics to review at month end mapped to the goal.
CONSTRAINTS: No more than 40 percent promotional content; vary formats so no two consecutive posts share a format; titles must be specific, not placeholders; no emoji; no invented holidays.
OUTPUT FORMAT: 'Funnel Ratio + Rationale', 'Weekly Theme Map', a 30-row calendar table, 'Experiment Slots', and 'Review Metrics'.